
A domain name is your business’s identity on the internet. You should own your domain name. Why? Well imagine the following scenarios:
How can this happen? Actually, it is very easy and it happens more often that you might think:
In both of these scenarios, the business owner is unaware that the domain name has not been registered in their name or by their company, it has been registered in the web developer’s name or company or in the name of the employee. In the case of the employee it may be a genuine misunderstanding of the registration process – but not always.
Whatever the cause, the fact is that if your domain name is registered to anyone other than yourself (the business owner) or your company – then you do not own your domain name.
If your domain name is owned by someone else, it can take months of court action and a lot of money to gain legal ownership of your domain. It might not even happen – in some cases businesses have had to purchase new domain names. In other cases, they have been charged hefty fees to transfer ownership.
You can go to the Ausregistry to check if a domain name is registered and to whom. Look for ‘Registrant’ – this is the name of the person or company that owns this domain.
If you find that you do not own your domain name – what can you do?
So make sure to purchase and register the domain name yourself and do not allow someone else to do this for you.